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Assurance IQ, LLC a wholly-owned subsidiary of Prudential Financial, Inc. ("Prudential") matches buyers with products such as life and health insurance and auto insurance, enabling them to make purchases online or through an agent. Neither Prudential Financial, Inc. nor Assurance IQ offers, underwrites, or administers health plans or health insurance policies.

LINK by Prudential is an umbrella marketing name for various subsidiaries of The Prudential Insurance Company of America. Investment advisory products and services of LINK by Prudential are made available through Pruco Securities, LLC, (sometimes referred to as “Pruco”) doing business as Prudential Financial Planning Services, pursuant to separate agreement. Prudential LINK and LINK by Prudential occasionally may be referred to as LINK.

Where LINK by Prudential is made available in connection with certain Financial Wellness products, access is made available through Prudential Workplace Solutions Group Services (“PWSGS”). PWSGS provides access to a number of Financial Wellness products, services, seminars and tools offered by PWSGS, its affiliates or third parties. PWSGS is a subsidiary of Prudential PWSGS is not a licensed insurance company, does not provide insurance products or services and does not provide financial, investment or other advice. Individuals should consult appropriate professionals when making financial, investment and tax decisions.

Virtual Advisors may provide investment advisory services that are limited in scope and do not constitute comprehensive financial planning.

This web page is being provided for informational or educational purposes only and does not take into account the investment objectives or financial situation of any client or prospective clients. The information is not intended as investment advice and is not a recommendation about managing or investing your retirement savings. Clients seeking information regarding their particular investment needs should contact a financial professional. Prudential Financial, its affiliates, and their financial professionals do not render tax or legal advice. Please consult with your tax and legal advisors regarding your personal circumstances. In providing this information, neither Prudential nor any of its affiliates or financial professionals is acting as your ERISA fiduciary.

Prudential LINK financial representatives currently offer a more limited range of insurance and annuity products (“insurance products”) compared to the range of insurance products offered through other Prudential distribution channels.

For additional important information about the products, services and companies that make them available, please click here.* Opens in new window

This website is for U.S. persons Opens in new window only and may not be approved in all states. Information contained on this site does not and is not intended to constitute an advertisement, solicitation, or offer for sale in any jurisdiction outside the United States, where such use would be prohibited or otherwise regulated.

Securities and Insurance Products:

Securities products and services are offered through: Pruco Securities, LLC and Prudential Investment Management Services LLC, both members of SIPC Opens in a new window and located in Newark, NJ, or Prudential Annuities Distributors, Inc., member of SIPC Opens in a new window and located in Shelton, CT. See Statement of Financial Condition Opens in a new window for Prudential Investment Management Services LLC.
Investing in securities involves risk, and there is always the potential of losing money. Asset allocation and rebalancing do not ensure a profit or guarantee against loss.
You should consider the features of the contract and/or the underlying portfolios’ investment objectives, policies, management, risks, charges and expenses carefully before investing. This and other important information are contained in the prospectus. Please read the prospectus carefully before investing or sending money.
Not Insured by FDIC or any Federal Government Agency | May Lose Value | Not a Deposit of or Guaranteed by the Bank or any Bank Affiliate.
All references to income certainty and guarantees, including optional benefits, are backed by the claims-paying ability of the issuing company and do not apply to the underlying investment options.
Projections generated regarding likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results and are not guarantees of future results. Results derived from various “what if” scenarios for your financial life may not reflect the actual costs or amounts ultimately needed to fund specific life events. Prudential and its affiliates are not liable for use of the LINK by Prudential experience. Learn more about our Methodology Opens in a new window.

Prudential, the Prudential logo, the Rock Symbol, Bring Your Challenges, Prudential LINK and LINK by Prudential are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide.

"Prudential Advisors" is a brand name of The Prudential Insurance Company of America and its subsidiaries.

Prudential Financial is not affiliated in any manner with Prudential plc, an international group incorporated in the United Kingdom or the Prudential Assurance Company, a subsidiary of M&G plc, a company incorporated in the United Kingdom.

By using this website, you agree that you have read and agree to our Terms and Conditions.

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Important Information for Illinois Customers

Important information for Illinois Customers Residing in Christian County. Our thoughts are with you and your loved ones if you’ve been impacted by the recent storms occurring in November 2018.

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The Illinois Department of Insurance issued Company Bulletin 2018-12 due to the Governor declaring a state of emergency in Christian County because of the recent storms. The Bulletin requests insurers to help provide safeguards for consumers and to ensure that Illinois customers affected by this disaster do not suffer unnecessary hardship. To accomplish these goals, Prudential will take the following actions:

Place a moratorium on cancellations and nonrenewals: Prudential will withdraw any cancellation or nonrenewal notice issued on or after November 23, 2018, and will not cancel any policy for nonpayment of premium until January 23, 2019, for policy owners impacted by the flooding and living in or around the affected county. Policy owners will have until January 23, 2019 to pay overdue premiums.
Prudential will grant to affected policy owners an extension of policy provisions or other requirements that impose a time limit for an insured or claimant to take action (e.g., submission of a claim or proof of loss, or reporting of information) of 60 days from the last due date (additional extensions may be approved by Prudential on a case-by-case basis if deemed reasonable given an individual’s circumstances).
Prudential will take into consideration other policy or contract requirements, or to other rating or underwriting rules on a case by case basis when they are not met as a result of this disaster.

If you have questions about this, please contact your Financial Professional or the Customer Service Center listed on your most recent communication from Prudential. You may also go to Contact Us to identify Customer Service contact information for Prudential products and services. We will be happy to address any questions or concerns you may have regarding any disaster-related dispute or issue.

If you have a disaster-related dispute or issue, you may also contact the Illinois Department of Insurance’s toll-free complaint hotline at 1-866-445-5364 or file a complaint online at: Message Center.

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