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Managing Your Stock Account

Managing Your Stock Account

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If your account is registered at Computershare, Prudential's transfer agent, you can access and manage your account 24/7 at the Investor Centre section of Computershare's website. Please click below for important information regarding your share ownership, including how to contact Computershare for assistance, and the services they offer.

 

In general, most registered shareholders received their shares as part of Prudential's demutualization - the process of changing from a mutual insurance company to a publicly traded stock company-in December 2001.

Learn More About Demutualization

If you are a beneficial owner of shares (e.g., you own shares through a bank or brokerage account) and have specific questions about your stock ownership, it will be necessary to contact your bank/broker directly for assistance.

If you are a shareowner of record and your account is registered at Computershare, our Registrar and Transfer Agent, you may contact them by phone, email or postal mail with specific questions about your stock ownership:

U.S. Toll-free (800) 305-9404
Outside the U.S. (32) 512-3782
Email: prudential@computershare.com (personal account information should not be sent via e-mail)
Website: www.computershare.com/investor Opens in a new window

Computershare Trust Company, N.A.
P.O. Box 505040
Louisville, KY 40233-5000

Representatives are available by telephone from 8:30 a.m. to 6:00 p.m. EST, Monday through Friday, to assist you with the following:

  • Account Consolidation
  • Account Information
  • Address Changes
  • Dividend Information
  • Electronic Delivery of Communications
  • Registration Changes
  • Replacement of Lost, Stolen or Destroyed Certificates
  • Stock Transfer

 

IMPORTANT INFORMATION

Be sure to keep your account at Computershare current. Abandoned property laws in the United States require you to keep your account information current to avoid shares and/or funds from being turned over to the state of your last known residence. Prudential Financial is required to follow these abandoned property regulations.

To avoid your account being deemed abandoned or lost:

  • Cash your dividend checks in a timely manner. Uncashed checks over a specified period of time could result in the uncashed funds and in some cases, your shares, being turned over to the state of your last known residence. Some states may even liquidate your shares when they receive them. Even better, sign up for electronic delivery of your dividend checks.
  • Keep your account current. Access your account on-line or vote your proxy. Ensure that Computershare has your correct address on file. If any of your statements or dividend checks are returned to Computershare as undeliverable, Prudential Financial may be required by law to turn over your uncashed checks and your shares to the state of your last known residence. You can change your mailing address at any time by logging on to your shareowner account at www.computershare.com/investor Opens in a new window. Please note, if you reside outside the U.S., your shares and/or funds would be turned over to New Jersey, our state of incorporation.

 

To prevent property from being turned over to the state, cash your checks promptly, keep your address current and vote your proxy (voting materials sent each spring). Even if you haven’t moved and your statements are delivered quarterly, according to some states, your account could be deemed abandoned if you have not accessed your account or contacted Computershare within the timeframe required by State law.

If your dividends and/or shares are turned over to the state, it will be necessary to contact the state directly and file a claim, which can be a lengthy process.

Account access at www.computershare.com/investor Opens in a new window can be used to update your account and to obtain additional account information. You may also contact Computershare by telephone at 888-305-9404 for assistance.

Shareowners of record may complete stock transfer forms online at www.transfermystock.com  Opens in a new window. Once the forms are completed online, you will receive instructions for printing, signing, and returning the forms to Computershare for processing. For help completing the transfer forms or additional information on transferring shares you may contact Computershare at 800-305-9404.

If you are a beneficial owner of shares (e.g., you own shares through a bank or brokerage account) and have specific questions about your stock ownership, it will be necessary to contact your bank/broker directly for assistance.

Shareowners of record may access their accounts via the Internet to obtain share balance, conduct secure transactions, request printable forms and view current market value of their investment as well as historical stock prices. You may also set your account preferences of how you wish to receive your proxy materials and to set up direct deposit of your dividend. To log on to this secure site and request your initial password, go to www.computershare.com/investor  Opens in a new window and click on "Create Login."

Please be advised that there was no immediate tax consequence when you received your stock in Prudential’s demutualization. However, you will be taxed on any cash dividends you receive as an owner of Prudential Financial Common Stock. If you sell the stock, the IRS has taken the position that your cost basis is zero – meaning that you will be taxed on the full amount of the proceeds of that sale, generally as a long-term capital gain and your holding period began at the time you purchased your insurance policy or contract.

Today most shares are kept in paperless fashion and shareowners have the option to conveniently convert all valid certificates to Direct Registration. The Direct Registration form of ownership allows registered shareowners to maintain their shares in book-entry form without the need of a physical certificate. The shareowner retains full ownership of the shares without the responsibility of holding the actual certificate.

There are advantages to having your shares in DRS Book-Entry. The primary benefits are that it:

  • saves you the burden of storing your certificate(s) in a safe place, i.e. safe deposit box or vault;
  • eliminates the risk of potential loss thus avoiding the significant costs involved in replacing any lost, stolen, or destroyed certificates;
  • eliminates the risk of fraudulent transfer of certificates;
  • saves the costs associated with the issuance and delivery of physical stock certificates;
  • makes your stock transactions faster and easier;
  • saves you the inconvenience of delivering stock certificate(s) to your broker for sale or safekeeping; and
  • allows for shares to be moved electronically to your brokerage account.

If you would like to take advantage of the convenience of having all shares held in DRS/book-entry form, you can mail your certificates to:

Prudential Financial, Inc.
Computershare Trust Company, N.A. P.O. Box 505040
Louisville, KY 40233-5000

If sending certificates by overnight mail:

Computershare
462 S. 4th Street, Suite 1600
Louisville, KY 40202

It is recommended that stock certificates be mailed certified or registered mail and insured for 3 percent of the current market value. This is the cost to replace the certificates if they are lost. Do not sign your stock certificates. Include written instructions indicating you would like to deposit your stock certificate(s) into DRS/book entry form. All shareholders shown on the account must sign the written request. The certificate shares will be added to your account and an account statement will be mailed to your address of record.

If you are a registered shareowner and wish to receive correspondence, including the Notice of Annual Meeting, account statements and tax forms, via email instead of postal mail, please go to www.computershare.com/investor  Opens in a new window. First time users should create an account. For existing accounts, please login and click on delivery preferences for your electronic options. By selecting this option, you are partnering with us to minimize our impact on the environment. Alternatively, you can call Computershare directly at 800-305-9404 to enroll in electronic delivery. Please have your account number or social security number available before calling.

If you are a beneficial owner of shares and hold your shares through a broker or brokerage account, it will be necessary to contact your broker for assistance in enrolling in electronic delivery. Again, thank you for partnering with us to minimize our impact on the environment.

If you are a registered shareholder and wish to receive your quarterly dividends directly deposited into your bank account, please call Computershare at (800) 586-1305 and have your account number or social security number ready. You will also need the routing number to your bank account. By selecting this option, you are partnering with us to minimize our impact on the environment.

You can send us an email, call or write us at:

Prudential Financial, Inc.
Shareholder Services
751 Broad Street, 21st Floor
Newark, N.J. 07102
(973) 802-7771

Contact Investor Relations
Corporate Offices
Prudential Financial, Inc.
751 Broad Street
Newark, N.J. 07102
Or email at: investor.relations@prudential.com

Institutional Investor and Analyst Inquiries:
Darin Arita
Vice President and Investor Relations Officer
Prudential Financial, Inc.
Email: investor.relations@prudential.com

Consolidation enables you to view all of your Prudential common stock holdings in one brokerage account. It also saves paper and time. There is no cost for this service – neither Prudential nor Computershare will charge you to transfer your shares. Your broker will advise you of any charges, if applicable.

First, contact you broker and ask to have your shares electronically transferred from Computershare. Your broker will need: (1) the Computershare account registration, which is your name (2) the Computershare account number, (3) the number of shares you have in your account, all of which is located on the check stub attached to your dividend check or on the end-of-year tax statement, (4) Prudential’s CUSIP number, which is 744320102, and (5) your social security number. You can also contact Computershare at 800-305-9404 for assistance.

Prudential does not offer a dividend reinvestment program, but many brokerage firms do. Please consult your brokerage service to determine.

If you hold 1,000 or fewer shares in an account at Computershare, you are eligible to participate in a voluntary sales facility offered by Computershare. The fee to sell shares through this program varies based upon the sale method.

Market Order (MOS) by telephone, and internet - MOS Fees = $21 service fee per transaction and $0.08 per share

Batch Sale requested by Mail - Batch Fees = $11 service fee per transaction and $0.08 per share

Any sale request processed by a telephone representative will incur an additional fee of $15 per transaction

*Limit Order will have MOS Fees applied when/if sale occurs

The sales facility is completely voluntary and neither Prudential nor Computershare is soliciting or recommending that you sell your shares. Please contact Computershare directly for additional information.

To avoid your account being deemed abandoned or lost, please:

  • Cash your dividend checks in a timely manner. Uncashed checks over a specified period of time could result in the uncashed funds and in some cases, your shares, being turned over to the state of your last known residence. Some states may even liquidate your shares when they receive them. Even better, sign up for electronic delivery of your dividend checks.
  • Keep your account current. Access your account on-line or vote your proxy. Ensure that Computershare has your correct address on file. If any of your statements or dividend checks are returned to Computershare as undeliverable, Prudential Financial may be required by law to turn over your uncashed checks and your shares to the state of your last known residence. You can change your mailing address at any time by logging on to your shareowner account at www.computershare.com/investor Opens in a new window. Please note, if you reside outside the U.S., your shares and/or funds would be turned over to New Jersey, our state of incorporation.

To prevent property from being turned over to the state, cash your checks promptly, keep your address current and vote your proxy (voting materials sent each spring). Even if you haven’t moved and your statements are delivered quarterly, according to some states, your account could be deemed abandoned if you have not accessed your account or contacted Computershare within the timeframe required by State law.

If your dividends and/or shares are turned over to the state, it will be necessary to contact the state directly and file a claim, which can be a lengthy process.

Account access at www.computershare.com/investor Opens in a new window can be used to update your account and to obtain additional account information. You may also contact Computershare by telephone at 800-305-9404 for assistance.

To print your duplicate tax document, such as an IRS Form 1099DIV, please follow the directions below:

  • Go to: www.computershare.com/investor
  • Click on Access My Tax Forms
  • Type in PRU (under company name for Prudential Financial, Inc.)
  • Enter last name
  • Enter social security number
  • Enter zip code
  • Print PDF

 

 

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