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ADD MORE LIFE Life is Short.
Unless You Don't Have Enough Savings.

Many of your clients worry about running out of money in retirement. Life insurance is designed to help them address the unexpected, usually through a death benefit. But no one knows how long they’ll live or what unexpected challenges retirement may bring. Life insurance can also help clients while they’re still living.

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Life Insurance: The Versatile Tool for Retirement Protection

Retirees are vulnerable to outliving their retirement savings. Longer life expectancies and a shift away from defined benefit programs can put widows' or surviving spouses' financial well-being to the test. The good news ... permanent life insurance can give them options to help stretch retirement income, no matter how long they live.

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You know the what. Here’s the who.

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Appeal to younger clients.

Tax-free income1 is a compelling solution for those in their 40s and 50s. It’s also a story to bring to your younger clients.

Surprise business owners.

Many business owners don’t know that life insurance can help solve for their challenges. Surprise them by debunking these three myths.

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Explore More Retirement Challenges

Add More Life to help solve some of these challenges without causing others.

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Life Insurance Sales Desk

    Call Us: 844-606-7868

   Email Us: lifesalesdesk@prudential.com

If you’re already appointed with Prudential, visit PruXpress to explore more about the healthcare retirement derailer and materials you can use with your clients and prospects.

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Advisors - Life Insurance

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ILI-LeadGeneration

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Footnote

  • 1 Outstanding loans and withdrawals will reduce policy cash values and the death benefit and may have tax consequences. In general, loans are charged interest; they are usually not taxable. If a policy lapses or is surrendered, the loan becomes immediately taxable to the extent of gain in the policy. Withdrawals are taxable only when more money is taken out of the policy than paid in premiums. If the policy becomes a Modified Endowment Contract (MEC), different, less advantageous tax provisions apply.

Prudential Financial and its financial professionals do not give legal or tax advice. Your clients should consult their own advisors.

Cash value life insurance policies are issued by Pruco Life Insurance Company (except in NY and/or NJ), and Pruco Life Insurance Company of New Jersey (in NY and/or NJ). Variable universal life insurance policies are offered through Pruco Securities, LLC (member SIPC). All are Prudential Financial companies located in Newark, NJ.

Prudential Financial and its financial professionals do not give legal or tax advice. Your clients should consult their own advisors.

Created Exclusively for Use by Financial Professionals. Not for Consumer Use.

For Compliance Use Only: 1006474-00002-00 Ed. 02/2019