Prudential Financial




A Balanced Portfolio of Businesses
We have a balanced, high-quality portfolio of businesses that are diversified geographically, by market, and by risk profile. Our wide range of insurance and investment-related products and services enables us to address the ever-increasing retirement needs of people and businesses in the U.S. and abroad.


Our Leadership Imperative
Our operating strength is underpinned and guided by our executive and board leaders, who set clear strategic priorities and uphold astute governance standards related to resource allocation, financial accounting and controls, capital and risk management, and internal controls.



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The Strength of Our Rock
We capitalize on our unique combination of life insurance and investment management expertise to provide compelling asset growth and protection solutions for the ever-increasing retirement needs of individuals and businesses in the U.S. and abroad.


Our Value Story
Throughout our history, we have been focused not just on the numbers, but also on what the numbers represent for all of our stakeholders.
Chairman & Chief
Executive Officer

"We have a balanced portfolio of businesses... that are high quality and competitive."

Employees Worldwide: Approximately 38,000 (as of December 31, 2009) in 37 countries and territories (we are known as Pramerica in some non-U.S. markets)

Businesses: Life Insurance, Annuities, Retirement-related Services, Mutual Funds, Investment Management, Real Estate Services

Assets Under Management: $693 billion (as of 03/31/2010)

Brand Symbol: Our Rock, inspired by the Rock of Gibraltar, represents our relevance, expertise, and strength.

Founded: 1875 by John Fairfield Dryden

Headquarters: Newark, New Jersey


Worldwide Locations
PRU