StrategyLocal Initiatives is an intricate component of Community Resources' strategies to produce positive outcomes for the company and for society. It aligns volunteer initiatives to complement the Foundation and Social Investments' strategies in education, economic development, and civic infrastructure in order to maximize impact. By engaging and supporting its employees, Local Initiatives strengthens Prudential by building employee morale and satisfaction. Local Initiatives staff also serves as consultants to other business units to offer strategic guidance in developing and managing community relationships.
Community FocusLocal Initiatives staff is located in most cities where Prudential has a large presence. We also work remotely with our business partners throughout the nation and around the globe. Field staff works collaboratively with other units in Community Resources, and business units to identify opportunities to establish partnerships. In addition to the corporate staff, Local Initiatives has associates present in:
- Jacksonville, FL
- Fort Washington, PA
- Minneapolis, MN
- Houston, TX
- Phoenix, AZ
Signature ProgramsGlobal Volunteer Day mobilizes companywide volunteerism around the world every October. Employee teams, their friends and family members participate in a variety of community service activities, such as refurbishing a playground, painting a school or feeding the hungry. Qualifying teams receive $1,000 grants from the Prudential Foundation for their chosen nonprofit partner. Grants abroad are funded by Prudential.
The Backpack Challenge is held each summer, across the country and in Letterkenny, Ireland, to benefit children in foster care system. Office groups, family and friends work together to fill backpacks full of items that they need and use. Some of the items include toiletries, sleepwear, health and beauty aids, a toy or gift and disposable cameras to help kids during a stressful transition in their lives.
Visionary Volunteer Leadership Project encourages employees to enhance leadership skills by helping their favorite nonprofit organization develop and execute a special program. Employees may earn awards of $5,000 for their nonprofit organization. Board Placement Program links members of Prudential's management and executive teams with local nonprofit organizations in order to strengthen those organizations while giving employees personal and professional development opportunities.
Personal Volunteer Day provides eligible employees a paid day off to encourage their active participation by helping a favorite nonprofit organization of their choice. Prudential CARES Volunteer Grant Program provides grants through The Prudential Foundation to reward nonprofit groups being helped by active and retired employee volunteers around the world.
Community Volunteer Councils located at Prudential sites across the country and in Letterkenny, Ireland, are employee-driven groups that promote, encourage and create volunteer activities locally to accomplish Prudential's social responsibility as an involved corporate citizen in our communities.
Company Contributions support a broad range of nonprofit organizations' initiatives that strengthen communities across the country and internationally.